With Thanksgiving tomorrow and pumpkin pies already in the oven, it’s time for me to say it again: I’m thankful for short sales. (I’m not talking turkey.) Of course, I’m not thankful for short sales in the same way that I am thankful to my wonderful family and the health and happiness of the ones I love, but I do have a strong sense of gratitude for how the largest recession since the Great Depression has completely altered and improved upon my approach to real estate.
Be Thankful for Short Sales
Real estate agents, here are 4 reasons why you should also be thankful for short sales:
- Short sales can push you to the limits and teach you to be the best that you can be. Never before had I been forced to think about real estate in the way that I do now. Never before did I have to strategize so much in order to reap success. Never before was I required to study settlement statements and title reports with so much detail. Never before did my paperwork need to be so thoroughly prepared, reviewed, and complete. Now that the market is changing, short sale agents are at the top of the game and understand the scope of the real estate transaction more thoroughly and completely then those that didn’t accept the challenges that were faced selling real estate during the recession.
- The recession teaches you to be a listing machine. With so many people having trouble making ends meet, there were no shortage of borrowers who needed to participate in a short sale. This, of course, means that your sign can be everywhere in town. And, that provides you with lots of exposure. It is this added exposure that can fuel your real estate career for many years to come.
- It’s very rewarding to help someone else out of a jam in an honest and ethical manner. That fact alone should pretty much provide any agent with life long referrals, just as long as you update your database and contact your sphere of influence and past short sale clients regularly.
- Challenges are motivating. In fact, the more difficult the challenge, the more motivated many people become. The short sale transaction has certainly challenged me to be the best that I can be. When you successfully close a short sale, you realize exactly how amazing it is that you have accomplished such a goal.
Every year, when Thanksgiving rolls around, there are all sorts of programs and columns about the gazillion ways to prepare a turkey. All of this turkey drama seems to imply that the process of cooking a turkey is complicated. That being said, the Thanksgiving meal preparation has nothing on the short sale transaction.
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